APPLE RIVERSIDE
Restaurant • Sky Bar • Riverside Suites
Phase 1 – Apple Riverside Development Book
Our first objective will be to produce a professional document of around 150 pages.
Section 1 – Executive Summary
- Vision Statement
- Location
- Why Pathum Thani
- Market Opportunity
- Investment Overview
Section 2 – The Site
- Chao Phraya River
- Access Roads
- Parking
- Boat Access
- Jetty
- River Views
Section 3 – Masterplan
Large coloured site plan showing
- Main Building
- Riverside Deck
- Floating Restaurant
- Car Park
- Gardens
- Hotel
- Swimming Pool
- Sky Bar
- Boat Dock
- Staff Entrance
- Loading Area
Section 4 – Architecture
Exterior views from every angle
✓ Front
✓ Left
✓ Right
✓ Rear
✓ Aerial View
✓ Night View
✓ Riverside View
✓ Boat Arrival
Section 5 – Ground Floor
Restaurant
Reception
Cocktail Bar
Wine Cellar
Private Dining
Kitchen
Cold Rooms
Bakery
Coffee Bar
Outdoor Dining
Section 6 – First Floor
Luxury Suites
Executive Suites
Family Suites
River Balconies
Section 7 – Second Floor
Additional Suites
Spa
Gym
Conference Rooms
Section 8 – Rooftop
Infinity Pool
Sky Bar
VIP Lounge
Wedding Terrace
Sunset Deck
Section 9 – Kitchen Design
Commercial kitchen
Preparation Rooms
Freezers
Dishwashing
Storage
Staff Canteen
Section 10 – Equipment Schedule
Everything listed.
For example
Restaurant
- Chairs
- Tables
- Plates
- Glasses
- Cutlery
- Coffee Machines
- Ice Machines
- POS Systems
- TVs
Kitchen
- Ovens
- Fryers
- Refrigerators
- Walk-in Cold Rooms
- Freezers
- Mixers
- Dishwashers
Hotel
- Beds
- Mattresses
- Sofas
- TVs
- Curtains
- Air Conditioning
- Towels
- Minibars
Section 11 – Construction Budget
Broken into around 300 individual cost headings.
Nothing omitted.
Section 12 – Staffing
General Manager
Restaurant Manager
Executive Chef
Sous Chef
Reception
Housekeeping
Security
Maintenance
Gardeners
Boat Crew
Cleaning
Marketing
Accounts
Section 13 – Financial Forecast
Investment
Monthly Costs
Income
Profit
Cash Flow
Return on Investment
10-year projections
Section 14 – Marketing
Website
Social Media
Tourism
Hotels
Travel Agents
TikTok
Corporate Events
Weddings
Section 15 – Expansion
Apple Riverside Bangkok
Apple Riverside Pattaya
Apple Riverside Chiang Mai
Apple Riverside Phuket
Apple Riverside Hua Hin
I also think we should create a full brand
Not just a restaurant.
Apple Riverside®
Restaurant
Hotel
Sky Bar
Bakery
Coffee
Spa
River Cruises
Merchandise
Membership Club
Wedding Venue
Corporate Events
Luxury Residences